Price-sensitive buyer who pushes for discount and clear ROI proof before moving forward.
Warm and collaborative, but still expects practical value and confidence before committing.
Well-informed evaluator who challenges claims and asks technical or strategic follow-up questions.
Prospect pushes back with price resistance and asks why your offer is worth paying more for.
follow_upProspect compares Canpac's packaging proposal against a cheaper competitor with better payment terms.
NegotiationProspect is satisfied with existing packaging vendors, but their agreement is expiring soon and they are quietly exploring alternatives.
discoveryProspect compares your solution against a cheaper competitor and tests your differentiation.
negotiationReview details before you start.